Lundbeck Magazine 2019-2020

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2019 2020 P. 6 P. 22 A PRESSURE IN MY HEART P. 34 I COULD SEE, I COULD THINK, BUT I COULDNT MOVE AT ALL ADJUSTING TO A NEW REALITY P. 38 P. 28 A PROFOUND DIFFERENCE IM THE CHOSEN ONE Magazine 2019 2020 P. 6 P. 22 A PRESSURE IN MY HEART P. 34 I COULD SEE, I COULD THINK, BUT I COULDNT MOVE AT ALL ADJUSTING TO A NEW REALITY P. 38 P. 28 A PROFOUND DIFFERENCE IM THE CHOSEN ONE Magazine Contents Contents 4 Preface: Being a voice of 12 Our commitment: advocacy Progress in Mind 22 I could see, I could think, but I couldnt move at all Masashi Fujisawa longed to stand out. But anxiety forced him to withdraw. 6 14 A pressure in my heart Discrimination according to patient grou Lundbeck Magazine 2019 / 2020 36 Mitigating mental health stigma 28 40 Taking action to promote sustainability 38 Im the chosen one Jakob was at the top of his game as a celebrated graphic designer in the advertising world. Ideas and award-winning record covers churned out, and in his mania, Preface: Being a voice of advocacy Being a voice of advocacy As one of the only global pharmaceutical companies in the world dedicated to restoring brain health for people living with brain diseases, we first and foremost discover and develop innovative medical treatments. We do, however, see it as Lundbeck Magazine 2019 / 2020 Decreasing the global burden of disease requires engagement of the broader community, so cooperation is imperative. Raising disease awareness, fighting discrimination and encouraging conversations about brain diseases have never been more important. People experiencin A pressure in my heart A pressure in my heart Ambitious goals and hard work thats what 46-year-old Xue Bings life revolved around. As cofounder of a rapidly growing team-building firm, he was realizing the high achievers dream. His job was to motivate and excite other people but he lost his own Lundbeck Magazine 2019 / 2020 A pressure in my heart I didnt feel anything at all. X ue Bing recalls how focused he used to be when he led a teambuilding session. One of the activities he often did with a group of clients was rock climbing an exercise that demanded his full attention. It was his responsibility to ensure that Lundbeck Magazine 2019 / 2020 I longed to feel the self-confidence and passion I inspired in others. But I didnt feel anything at all, Xue Bing remembers. He explained his state to himself as simple tiredness. Yet it was a strange tiredness; contact with the outside world began to seem meaningless. A pressure in my heart far enough. For the frightening thought grew stronger and stronger. I felt a pressure in my heart, Xue says, and so intense was this pressure, it almost prevented him from breathing. An inner voice kept proposing the same solution: Youre so tired. Theres nothing for you to ho Lundbeck Magazine 2019 / 2020 XUE BING Age 46 Residence Beijing Marital status Married, to a wife who works as a financial controller Children A 5-year-old daughter Education Xue Bing studied at Beijing Normal University. Employment Xue is a partner in a team-building company that he cofounded. O Our commitment: Progress in Mind Our commitment: Progress in Mind Today, millions of people all over the world live with brain diseases. At Lundbeck, we want to understand why these diseases occur and develop the best therapies to treat them. Research into the brain costs more, takes longer and fa Lundbeck Magazine 2019 / 2020 HELP PATIENTS REGAIN POSSIBILITIES Scientific collaboration and partnerships Funding independent research Scientific education Patient support programs Patient safety information Patient disease education Pa t l a ic t ien Me d IMPROVED MEDICAL TREATMENT Discrimination according to patient groups Discrimination according to patient groups Weve got a long way to go Every day, the patient groups that support people living with mental illness see, hear and experience the discrimination that the world often unwittingly casts upon its members. At Lun Lundbeck Magazine 2019 / 2020 hat do you think are the W main challenges related to mental health discrimination? Ann Marie Mac Donald (Canada, Executive Director and CEO, Mood Disorder Association of Ontario): It's fear. It is the fear of the unknown. And so when someone is physically ill, if the Discrimination according to patient groups I f you were to mention three action points to eliminate discrimination in mental health, what would they be? Paul Gionfriddo (USA, President and CEO, Mental Health America): I think the first one would be that we understand that these are public health is Lundbeck Magazine 2019 / 2020 hat are your hopes for W better mental health in the future? Paul Gionfriddo (USA, President and CEO, Mental Health America): My hope for better mental health in the future is that we understand that these are conditions from which people can recover, and that we don' Leading change The Global Anti-Stigma Alliance is fostering a movement to end mental health discrimination At Lundbeck, we are very concerned with the question of how to best tackle mental health stigma and discrimination. We know that discrimination is an ongoing issue among those living with bra Lundbeck Magazine 2019 / 2020 USA CATALONIA, SPAIN The Carter Center The Carter Centers Mental Health Program works to promote awareness about mental health issues, inform public policy, achieve equity for mental healthcare comparable to other healthcare, and reduce stigma and discrimination agai Leading change NETHERLANDS CANADA Opening Minds As the anti-stigma initiative of the Mental Health Commission of Canada, Opening Minds is the largest systematic effort in Canadian history focused on reducing stigma related to mental illness. Opening Minds works strategically with four main target Lundbeck Magazine 2019 / 2020 ENGLAND Time to Change Time to Change, in England, is a growing movement of people changing how we all think and act about mental health. SCOTLAND See Me See Me is Scotlands national program to end mental health stigma and discrimination. It aims to enable people who I could see, I could think, but I couldn't move at all I could see, I could think, but I couldnt move at all Masashi Fujisawa longed to stand out. But anxiety forced him to withdraw. GENERALIZED ANXIETY DISORDER (GAD) GAD has a lifetime prevalence of nearly 4% globally 1 1 Ruscio et al., 2017 Lundbeck Magazine 2019 / 2020 The passengers in the Tokyo metro sit lost in thought. Theres no reason they should notice Masashi, but that could change at any moment. The mere thought gives the slender 21-year-old student the urge to crouch beneath his seat, hands over his head for protection. His From idea to patient From idea Inventing and developing efficacious and innovative treatments is complex. It takes approximately 10-15 years for a new drug to move through the pharmaceutical value chain from when an idea is conceived until an approved treatment is made available to patients. Drug Lundbeck Magazine 2019 / 2020 to patient Marketing Manufacturing The manufacturing process has three major stages: Chemical Production, where the Active Pharmaceutical Ingredient (API) is made; Pharmaceutical Bulk Production, where the product is produced; and Finished Goods Production, where th Patients in genuine need Patients in genuine need In a healthcare system under pressure, psychiatry needs strong advocates. In China, one champion is Yang Fude, the president and chief physician at Beijing Huilongguan Hospital, a leading psychiatric teaching hospital. Policymakers in the Chinese he Lundbeck Magazine 2019 / 2020 A special group YANG FUDE, MD Doctoral supervisor, chief physician, professor and government advisor on mental health Residence Beijing Selected education P resident and chief physician, Beijing Huilongguan Hospital. Huilongguan Hospital is a leading psychiatric teac I'm the chosen one Im the chosen one Jakob was at the top of his game as a celebrated graphic designer in the advertising world. Ideas and award-winning record covers churned out, and in his mania, he was soaring higher and higher. Jakob grew up in a Danish provincial suburb. He was one of those Lundbeck Magazine 2019 / 2020 Later, Jakob was puzzled that nobody stopped to wonder what was going on. Maybe he overheard their warnings? Perhaps they said nothing because he was always overflowing with energy? Because I did feel fantastic. Im the chosen one! Jakob moved into his office in 2001. T Lundbeck and the fascinating brain Lundbeck and the fascinating brain Merging daily life with a healthy life with wearables You probably know that your phone can register the number of steps you take in a day, or maybe you have downloaded an app to measure the quality of your sleep? But what if obj Lundbeck Magazine 2019 / 2020 Using big data to find mental illness before symptoms occur Mental disorders are both complex to understand and to diagnose. Often it is a psychiatrist who diagnoses a person living with a disease like schizophrenia. But in the future, Lundbeck might be able to help do Lundbeck and the fascinating brain Fighting Alzheimers disease with your immune system Lundbeck is pursuing new ways to treat Alzheimers disease by activating the immune system, thereby modifying the disease processes. This novel method may provide new perspectives on potential treatments for Alzhe Lundbeck Magazine 2019 / 2020 to find new knowledge and help accomplish better treatment in the future. The study both analyzes the DNA of the participants and examines a large body of cognitive tests and surveys. It is the first time these elements are combined to study the interaction of mood sym Adjusting to a new reality Adjusting to a new reality Colleen was 42 years old and living life at full speed when she noticed that her toes started curling. When she was diagnosed with Parkinsons disease a few months later, she decided to change her life completely. PARKINSONS DISEASE Approximate Lundbeck Magazine 2019 / 2020 I finally went to see my doctor. He said he had no idea what was wrong with me, but would start a process of elimination. Colleen had among other examinations a DAT scan1, which is used to diagnose Parkinsons disease. The specialist rang and asked me to come and see hi Mitigating mental health stigma Mitigating mental health stigma Internalized stigma is common among people with severe mental illness and is associated with a 10-fold increased risk of loneliness which in turn carries an increased risk for psychiatric hospitalization. As presented at Psych Congr Lundbeck Magazine 2019 / 2020 those who experience internalized stigma are more likely to be lonely4 and have: more severe psychiatric symptoms5 a longer duration of illness6 an increased risk of psychiatric hospitalization4 Stigma resistance correlates positively with self-esteem, empowerment a A profound difference A profound difference The stigmatization of people with depression infiltrates schools and workplaces. It splits families apart. And its not only the acutely depressed who have to fear rejection; the highfunctioning hide their mental health histories too. One of them is 52-yea Lundbeck Magazine 2019 / 2020 A privileged wife and mother Ruths family has a strong genetic predisposition to mental illness. Her grandmother, for instance, was committed to a mental hospital for a long period in the 70s, when Ruth was a little girl. Her grandmothers illness was shrouded in silen Taking action to promote sustainability Taking action to promote sustainability 10 October 2019 WORLD MENTAL HEALTH DAY World Mental Health Day (WMHD) takes place on 10 October on an annual basis. For the last 27 years, WMHD has been driven by the World Federation for Mental Health (WFMH), endorse Lundbeck Magazine 2019 / 2020 SDGs supported by Lundbeck LUNDBECKS APPROACH AND SAMPLED ACTIONS GOOD HEALTH AND WELL-BEING We address the global medical unmet need through the development, production and marketing of effective treatments. We engage with patient groups and caregivers to better un Lundbeck in brief Lundbeck in brief restoring PURPOSE We are tirelessly dedicated to brain health, so every person can be their best. OUR BELIEFS We are PatientDriven Courageous Ambitious Passionate Responsible We are a global pharmaceutical company specialized in discovering and developing in Lundbeck Magazine 2019 / 2020 REVENUE Our 2018 revenue reached DKK 18,117 million. 18.1bn EMPLOYEES We are approximately 5,000 employees across four divisions. OWNERSHIP Our largest shareholder is the Lundbeck Foundation, which holds approximately 70% of the shares. The Foundation annually grant Xue still remembers the doctors conclusion. You have a severe case of major depressive disorder, he said. And: Theres help for you. When Xue noticed the very first sign of recovery, it felt so convincing that he dared to trust it. I felt my heart releasing the pressure, he says. Since then, hes seen